Saturday, 27 December 2014

GoPro Channel-Amazing Videos of The Lion Whispers


This will touch you soul. It's a lovely story of man and lions. The GoPro production crew in Africa explores the world of Kevin Richardson and passion for lions and their future.
https://gopro.com/channel/top-picks/lions-the-new-endangered-species

Also see Barbados Horse Whispers. a fun moment of trying to get a horse to swim!



See how this Gopro video was used in a multimedia promotion for Barbados Tourism

See the lions whisperer on Youtube:

Friday, 26 December 2014

Case Study Marketing with Teaser Videos and your Social Index Engine

How to Use Teaser videos to promote your business. This tourism case study shows how to stage videos, press releases, webpage and rich content with a network of social sites
SocialIndexEngine Case study on Using Teaser Videos/

Here is an Example of a Teaser Video.


Marketing Tourism With Horse Whispers Teaser Video

The case study covers 8 areas: The Videos. In this SIE explains how to layer teaser videos and create niche specific presentations. The videos are coupled to main landing pages. They are syndicated via Press Releases and distributed through social networks and content marketing. The study shows how that is integrated with rich content magazines and photo slide shows. get Full details - See the SIE Case Study >>>

In the next series SIE will analyze the results and conversion of the sales funnel. Sales funnels are not well used in tourism and this explanation promises to be very revealing!.

NOTE - the video is an example of a teaser video used by The Barbados Tourism Encyclopedia. The explanation and details concerning PR strategies, the anouncement networks, how to layer videos and content will be covered in a future Explainer Video about the this case of video marketing.

Tuesday, 23 December 2014

Barbados Launches Fun GoPro Video of Horse Whispers on Carlisle Beach


Barbados Tourism Encyclopedia launches new GoPro video for Barbados Tourism. The first shows a trainer trying to get his horse to take a bath in the sea, using everything he can think of including horse whispers to achieve his goal come what may.
http://newswire.net/newsroom/pr/00086690-barbados-horsewhispers.html



What happens when Horse-Whispers are not enough to lead a horse to water and make it swim? To see details of how this horse is cajoled into the sea Check links in the Youtube blog on Barbados Horse Whispers

Just go to the YouTube video and look for the links to the Barbados Horse Whispers page. It will reveal the secret and share more info on the race horses of Barbados. The page is part of the Barbados Tourism Encyclopedia resources for independent minded travellers. it will feature self catering holiday specials, packages, activities and tours for the discerning traveler.

Monday, 15 December 2014

New Video Compares Barbados Villa Holidays & Rentals


The new Barbados video examines the rates and value of villa holidays. Featured is Settlers Beach, a full hotel-service villa resort that combines the space and privacy of a villa with the service and amenities of first class hospitality. 


http://newswire.net/newsroom/pr/00086453-villaratesexposed.html


See more Villa Holidays at YouTube


In this video, the rate offer is fully described using animated text and whiteboard techniques. The Best Rate Guarantee is just not enough, travel shoppers are looking for proof that the rate is the best. The video proves that proof showing the exact holiday savings and goes further to compare the offer to other villa hotels in the island. By that analysis this Settlers Beach Villa Accommodation package is by far the clear winner.

Thursday, 11 December 2014

Tony Robins Money Mastery Rendered to 2 Pages


Summary of Anthony Robbins book Money: Master the Game – 7 Simple Steps to Financial Freedom. Tony Robins on the Essence of Money Mastery is Render by SpdRdng (speed readers) and condensed into just two pages of essentials.  Read this to see what it is all about.

 The summary
http://www.marketinghotelsandtourism.com/?p=2370

Althought Tony is talking about money mastery, he has interviewed many marketing experts including all of the top online marketers. His message is about being successful on all counts, it applies to hospitality and tourism as well as the financial industry. 

Wednesday, 10 December 2014

Barbados Publishes New Blog Post on Gun Hill Lion & Signal Station


Barbados Tourism Encyclopedia new blog takes readers on a visit to the ancient garrison at Gun Hill, a heritage signal station and communication hub throughout the British occupation of Barbados.
http://newswire.net/newsroom/pr/00086259-gunhill-barbados.html

Friday, 5 December 2014

Settler Barbados Villas 55% Discount: Best Value Guaranteed



See this and other related YouTube video on villa holidays and best deals for the independent minded travellers.

This Fun graphics video was created with Explandio animation. Simple and direct it present the serious message of value and differentiation and demonstrates real value compared to the alternatives. On the rates page of settlers beach it is the second video about value, the first is more generic on the features of the accommodation and Settlers Beach Villa Holidays. see http://barbados.org/villaholidays/SettlersBeachVillaHotel/

Note especially how this video goes an extra step in comparing the accommodation offer to all other similar resorts in the island. Too often hotels explain their amenities and benefits but miss out on the most important sales triggers like comparison, community, scarcity and the 15 known reasons why people buy. In this case travelers often go looking at other prices and properties to compare options and value. This video delivers an up to date comparison taken from the Barbados Tourism Encyclopedia website.

Other videos in the Barbados Independent Traveller Holiday options seriies see

Wednesday, 26 November 2014

BarbadosTravel Channel Post new Video - A Visit to Gun Hill Signal Station & Lion a Popular Barbados Holiday Attraction - YouTube


http://barbados.org/blog/gunhill-signalstation-lion/ The Lion, carved from a single coral stone in 1868 by soldiers at Gun Hill Signal Station is a testament...
https://www.youtube.com/watch?v=tsXACMdwgA8

Today Gun Hill Signal Station and the Coral Carved Lion are popular attractions for travelers on their Barbados holidays. but long before the lion was carved the station was a critical communications center warning all of Barbados of approaching ship. The signals were relayed from stations such as these all across the island marshaling troupes to the right local in case on an attack.



See more about signaling in age before radio communication http://en.wikipedia.org/wiki/Signal_s...

See more about Gun hill http://barbados.org/blog/gunhill-signalstation-lion

Sunday, 16 November 2014

Villa Holidays - YouTube video of Heritage Package at Incredible Savings



This great villa holiday package is made available by Settlers beach Villa hotel in Barbados. Sellers in conjunction with TravelersInsights magazine is also giving away a free copy of the latest iisue of the magazine for the independent traveller (available at the link above). The magazine convers stories on the island history and the heritage tour.



See the video on YouTube villa holidays 



The heritage tour which is fully paid for by when you book the package covers; return taxi to St. Nicholas Abbey and all entrance fees and the full tour of the Abbey, mill, sugar and rum factory, the lovely film of early settlers lifestyles, free rum punch and tasting.



For more on the heritage tour click here >>>



 

 

Thursday, 13 November 2014

Settlers Beach Villa Hotel Launchs Exciting New Villa Holiday Package


Settler Beach Villa Hotel, launches an exciting new heritage package for independent travelers who enjoy the freedom and privacy of villa holidays. Offered in association with the Barbados Tourism Encyclopaedia and TravelersInsights magazine.
http://newswire.net/newsroom/pr/00085945-villaholidays.html

Wednesday, 12 November 2014

European Space Agency Lands Robotic Explorer on Comet


The ESA today landed a robotic craft on a comet. The landing marks the success a 10 year mission of discovery as Rosetta Spacecraft and its lander, Philae, intercept and land on a comet 500 million Km from Earth.
http://newswire.net/newsroom/news/00086014-european-space-agency-lands-robotic-explorer-on-comet.html

World's First 3D-Bioprinted Organ to Be Transplanted in Early 2015


The first living organ, a transplant-ready thyroid gland created with the use of 3D-bioprinter, will be released next year, Russian scientists announced.
http://newswire.net/newsroom/news/00086007-world-s-first-3d-bioprinted-organ-to-be-transplanted-in-early-2015.html

‘Kissing Bug’ Infected 300K Americans With Deadly Disease


In July, the CDC estimated that 300,000 people in the US had been infected; however by now it could be closer to 400,000.
http://newswire.net/newsroom/news/00086008-kissing-bug-infected-300k-americans-with-deadly-disease.html

US Scientists Spy on Human Minds with Brain Decoder


The idea of helping people who are not able to interact with the outside world is the reason why researchers are using high-end technology to decode the ‘inner voice’.
http://newswire.net/newsroom/news/00086011-us-scientists-spy-on-human-minds-with-brain-decoder.html

Nathan J. Dineen Earns Designation of “Forensic Lawyer-Scientist”


Wisconsin criminal defense attorney Nathan Dineen is proud to be one of the few lawyers designated as a Forensic Lawyer-Scientist by the American Chemistry Society - Chemistry and the Law Division.
http://newswire.net/newsroom/pr/00086010-dineen-forensic-lawyer-scientist.html

Ebola Cuddly Toy Described As Educational


Although Ebola is a deadly condition, one United States toy company Giant Microbes says it has actually shipped thousands of Ebola cuddly toys since the outbreak.
http://newswire.net/newsroom/pr/00085985-stroller-clips.html

AAA Satellite Introduces New Security Options


AAA has been servicing the satellite TV, and telecommunication market in greater Kansas City for 30 years. The company now offers local and nationwide businesses security cameras and service to add to their peace of mind.
http://newswire.net/newsroom/pr/00085993-direct-tv-iptv-satellite-distribution-systems-direct-tv-for-hotels.html

David Lerner Associates: The 2014 Social Security Trustees Report


Every year, the Trustees of the Social Security Trust Funds launch a report to Congress on the current and future state of the program. This year's report contains important information about the how your benefits could be impacted.
http://newswire.net/newsroom/pr/00086009-david-lerner-associates-syosset-ny-social-security-annual-report.html

John DiMartino Pianist Takes Quartet To India


Jazz Pianist John DiMartino Brings His "Quartet Of The America's" For 3 Concerts In India November 27, 28 and 29, 2014. Touring Pune, Bangalore and Mumbai With Peter Brainin:Tenor Sax, Leo Traversa: Bass and Vince Cherico: Drums.
http://newswire.net/newsroom/pr/00085984-http-newswire-net-newsroom-pr-00085984-john-di-martino-pianist-takes-quartet-in-india-html.html

Tuesday, 11 November 2014

60 Seconds to Social Media Success: Part 2


Boost your presence online and bring attention to your business. In Part 2 of this two- part series, Axis Impact Marketing examines easy ways that you can use Pinterest, Instagram and Youtube to improve your business's online presence and statement.
http://newswire.net/newsroom/ns/00086002-axis-impact-marketing-social-media-tips-60-seconds-to-social-media-success-part-2.html

Winters Home Services Shares Plumbing Tips for a Clog-Free Holiday


Holidays are a busy time of year for plumbers. Clogged sinks, showers and toilets are the most prevalent plumbing issues. Tim Flynn of Winters Home Services, shares plumbing tips to ensure a “clog-free” holiday.
http://newswire.net/newsroom/pr/00085996-winters-home-services-shares-plumbing-tips-for-a-clog-free-holiday.html

Third Annual Indie Ogden Awards Coming to Ogden Utah


The Indie Ogden Awards is an annual event held each December to honor independent and local businesses in Ogden, Utah.
http://newswire.net/newsroom/pr/00085998-indieogdenutah.html

Hot Tub Marketing - Internet Marketing Consultant Offers Done for You Services


Hot Tub Marketing - David Carleton Offers More “Done for You” Services to Hot Tub Dealers, Pool Builders and Sauna Retailers.
http://newswire.net/newsroom/pr/00085989-hot-tub-marketing.html

All Seasons Roofing Purchases Panel Machine


All Seasons Roofing uses a panel machine to create standing seam metal roofs for clients in Wilmington, NC.
http://newswire.net/newsroom/pr/00085995-all-seasons-roofing-purchases-panel-machine.html

Five Herbs Discovered to Lower Blood Sugar Naturally


High blood sugar levels are a cause of many health ailments that people are suffering today with high carbohydrate food diets. A new video and free report reveals how to lower blood sugar levels naturally to lose weight and optimize health.
http://newswire.net/newsroom/pr/00085988-herbs-to-lower-blood-sugar-levels.html

It's Just Lunch Washington DC's Krista White Receives Quilly from Bachelor Bob


It's Just Lunch Washington DC's own Krista White recently received a Quilly award from Bachelor Bob, the gentleman featured on the TV show "The Bachelor." Krista received this award because of her work as an author, entrepreneur and small businesswoman.
http://newswire.net/newsroom/pr/00085992-it-s-just-lunch-washington-dc.html

Robin Williams Was on Drugs that May Cause Suicidal Thoughts


Officials said that Robin Williams wasn't on illegal drugs when he decided to commit suicide, however, he was on legal antidepressant FDA warns may cause suicidal thoughts.
http://newswire.net/newsroom/news/00085986-robin-williams-was-on-drugs-that-may-cause-suicidal-thoughts.html

Possible Jail Time for Woman Growing Vegetable Garden in Own Yard


Julie Bass faces the prospect of going to jail for not dismantling her organic food garden with tomatoes, zucchinis and other vegetables planted in front of her house.
http://newswire.net/newsroom/news/00085987-woman-faces-jail-time-for-growing-vegetable-garden-in-her-own-yard.html

Silicone Cupcake Liners Released In Time for the Holidays


A versatile set of non-stick silicone baking cups has been released by Galley Essentials just in time for the holidays.
http://newswire.net/newsroom/pr/00085951-http-www-amazon-com-silicone-baking-cups-by-galley-essentials-make-baking-fun-and-easy-dp-b00kpgzyvo-ref-sr-1-10-ie-utf8-qid-14.html

Invoicing Turned into Art by Invoice Home Radical Invoice Template Styles Tool


The recently launched Invoice Home is transforming for the better how freelancers and small business people invoice their clients, with over 100 free invoice templates complete with easy to use payments.
http://newswire.net/newsroom/ns/00085982-free-invoice-template.html

Monday, 10 November 2014

Toronto Top Team Takes Martial Arts Training to a New Level


Find out how the newest martial arts school in the Greater Toronto Area has them all beat. How would you like to train with an Olympian turned professional fighter? Train with Ainsley Robins, former 1996 Canadian Olympic Wrestling Team Member.
http://newswire.net/newsroom/pr/00085980-toronto-top-team-anewleveloftraining.html

Sereno Wellness and Spa Introduces the Pro Energy Diet


I am excited about our new program: The Pro Energy Diet. It’s a six week program that provides weekly consultations, food, and a bit of helpful education.
http://newswire.net/newsroom/pr/00085983-weightloss.html

Resistance Bands Included In Hotel Room To Encourage Travelers To Exercise


For those travelers who aren’t anywhere near the two Even Hotel locations currently open, a similar experience may be had with the exercise bands resistance by Cayman Fitness.
http://newswire.net/newsroom/pr/00085970-exercise-bands-resistance.html

Cranberry Chamber Offers Free News Release


The Cranberry Country Chamber, which represents the towns of Middleboro, Lakeville, Raynham, Bridgewater, Plympton, Halifax, Carver, Wareham, and Rochester, has launched a new membership campaign to underscore its new and expanded benefits for business
http://newswire.net/newsroom/pr/00085978-cranberry-chamber-offers-free-news-release.html

The Birth Of Creating A Bug Free Mind


Andy Shaw is the father of "Creating A Bug Free Mind," a mindset changing system that is currently helping people become successful in over 100 countries around the world.
http://newswire.net/newsroom/pr/00085954-creating-a-bug-free-mind.html

Bisbee Donates- Hurricane Odile Victims Benefit From Sport Fishing Tourney


The Bisbee Black and Blue Sport Fishing Tournament creates charitable foundations to assist Los Cabos recovery in Mexico.
http://newswire.net/newsroom/pr/00085972-bisbee-donates-hurricane-odile-victims-benefit-from-sport-fishing-tourney.html

FocalPoint Coaching Tabs Greg DeSimone as Director of Finance Education


FocalPoint, a national business coaching organization founded by business guru Brian Tracy, recently named Greg DeSimone, a FocalPoint franchise owner/strategic partner and director of Catapult Advisory Group, as its director of finance education.
http://newswire.net/newsroom/pr/00085956-businesscoach.html

The Higgs Boson May Not Be the ‘God Particle’, Danish Scientists Say


The new particle discovered in the Large Hadron Collider (LHC) might be the particle very similar to Higgs Boson, which suggests that there is more elementary particles in staid of one.
http://newswire.net/newsroom/news/00085959-the-higgs-boson-may-not-be-the-god-s-particle-danish-scientists-say.html

Touchstone Ranch Recovery Center Offers Dual Diagnosis Services


In order to truly understand the underlying issues that lead to addiction, Touchstone Ranch offers dual diagnosis services to all who seek treatment at this equine therapy center.
http://newswire.net/newsroom/pr/00085961-drug-rehab-drug-and-alcohol-detoxification-services.html

Newly Released Resistance Bands May Aid Users In Diversifying Their Workout


Cayman Fitness is playing their part in changing the view of what it takes to get strong with the introduction of their exercise bands resistance.
http://newswire.net/newsroom/pr/00085971-cayman-fitness-products-exercise-bands-resistance.html

New Line Of Natural Automobile Care Products Introduced By Columbus Racer Jeff Bowen


Columbus Racer Jeff Bowen has just revealed the launch of a brand-new natural cleaning car care line of products, which he declares will certainly get rid of all dirt without harming the Eco-system.
http://newswire.net/newsroom/pr/00085957-car-trash-can.html

David Lerner Associates: Retirement Rollovers


You may want, or need, to make a retirement funds rollover for a variety of reasons-- your employment scenario has changed, you wish to switch investments, or you've received death benefits from your spouse's retirement plan.
http://newswire.net/newsroom/pr/00085967-david-lerner-associates-retirement-rollovers.html

NASA is Testing Flexible Wings for the Next Generation Aircraft


NASA and US Air Force successfully test a new shape-shifting wing flap design that reduces drag and noise, improves aerodynamics and reduces fuel consumption.
http://newswire.net/newsroom/news/00085955-nasa-is-testing-flexible-wings-for-the-next-generation-aircrafts.html

Sunday, 9 November 2014

Deshedding Tool by WooFurr Awarded Best Seller Status on Amazon.com


WooFurr’s flagship product, a deshedding tool, in the category of pet grooming tools, has been awarded Best Seller status on Amazon.com
http://newswire.net/newsroom/pr/00085949-http-www-amazon-com-woofurr-grooming-tools-reduce-shedding-dp-b00l5z4s7u-ref-sr-1-33-ie-utf8-qid-1414864912-sr-8-33-keywords-pe.html

Thanksgiving and Black Friday Ads Leak Early on FatWallet


Black Friday deals will span a full 4 days as more than a dozen stores leak ads on FatWallet.com, including ad scans from Sears, Kohl’s, Kmart and JCPenney.
http://newswire.net/newsroom/pr/00085948-http-newswire-net-newsrooom-fatwallet.html

Ambitious Plans to Store Genome Data Online Closer to Reality


From nanobots that can sniff out cancer to tremor-canceling spoons for Parkinson's patients, Google’s ambitious project hits new heights with plan to store all human genome online, which is now closer to reality.
http://newswire.net/newsroom/news/00085943-ambitious-plans-to-store-genome-data-online-are-closer-to-reality.html

US Senators Logic Will Not Help France but Will Amuse Russians, Says NATO


Eight US lawmakers forwarded a letter to NATO Secretary General, Jens Stoltenberg, urging the Alliance to purchase the Mistral vessels because France could not ‘take one for the team’; however, there is no money for such move.
http://newswire.net/newsroom/news/00085944-the-us-senators-logic-will-not-help-france-but-will-amuse-russians-nato-source-said.html

Saturday, 8 November 2014

Identity Theft The Rising Epidemic - How To Prevent It


One in four Americans will experience identity theft in their lifetime. It is safe to say it’s one of America’s fastest growing crimes.
http://newswire.net/newsroom/pr/00085936-d-armor-rfid-blocking-wallet.html

Young Volunteers in Iraq Repair and Build Houses for the Poor People


"I want to change Iraq to a better place, and there's no impossible in my way, we need team work and loyalty to our country to make it a better place" says the volunteer Lian Fadi.
http://newswire.net/newsroom/pr/00085934-young-volunteers-in-iraq-repair-and-build-houses-for-the-poor-people.html

An Arab Sheikh Offered $1mn for Vintage VW Beetle


An Arab sheikh, passionate car collector, offered $1 million for 1987 VW Beetle, the presidential car of the president of the Uruguay.
http://newswire.net/newsroom/news/00085941-an-arab-sheikh-offered-1mn-for-vintage-vw-beetle.html

Dollar Hobbyz Offer Same Day Holiday Shipping


Traxxas lovers know that replacement parts are often expensive and hard to find. Dollar Hobbyz offers everything needed to keep RC's running on the track for less.
http://newswire.net/newsroom/pr/00085857-rc-parts-kits-discount.html

Friday, 7 November 2014

Monday, 27 October 2014

TravelersInsights Reviews Barbados Holidays Package for Independent Travelers


TravelersInsights has published a new blog on “Barbados Lifestyle Holidays” for the independent-minded traveler. The blog provides details of the exceptional value of the package and reviews how it lives up to its promise.
http://newswire.net/newsroom/pr/00085778-barbadosholidaypackagereview.html

Why In-Post Advertising Sucks

THios post goes deeper into the issue first documents on post
http://axses-ianclayton.blogspot.com/2014/10/marketing-expert-ian-r-clayton-warns.html



YouTube Video on Why In-Post ads Suck 

This short video was added so that we could explore more in-depth just what is happening with social media advertising.  It shows how  social in post advertising is now appearing on users post as social networks start to use the vast content that users have developed for them. Some Social Sites reward users for their content but many do not. The  post on SocialIndexEngine explore why in-post adverting is bad for users.

See original post and analysis see SocialIndexEngine

Friday, 24 October 2014

Marketing Expert Ian R. Clayton Warns New in-Post Ads are Infringing Users Rights


Marketing Authority Ian R. Clayton rants on how intrusive ads that now appear within Facebook posts are destroying social media. Invaliding a personal expression at the least and being deceptive and probably illegal in fact. He tackles the idea of being anonymous in what is becoming the anti-social age.
http://newswire.net/newsroom/pr/00085731-annoymousinthesocialage.html Here is the transcrip of the video: Ian: Hello! It’s Ian here and I've got to say I'm on a bit of a rant because I'm pretty annoyed with the way that Facebook and the whole social media is turning out to be what I call very anti-social. Now, we’re all going out giving them all our information and making posts and making comments, but do we give them the right to advertise to major clients and major companies in our posts, right in our post? Like here, for example, I wrote this post about something to do with the way that Booking.com becoming a dominant player in the OTA marketplace. I'm not endorsing them, but this thing here underneath my post is an advertisement. It looks like I'm endorsing them. It looks like I'm actually getting the advertising funds and I'm not. It’s going directly to Facebook. I don’t mind them making money, it’s the not problem. But if I'm doing something for Booking.com, surely they should know that the business is coming from me and I don’t think Facebook will do that. I'm totally anonymous, so I'm calling this whole concept here being “Anonymous in the social age”. I think it should be called, be anonymous in the anti-social age because this is a very anti-social tactic and that we should be more concerned about how we let people do stuff even though they're giving us free access to a lot of things. That’s great, but is it in their interest, our interest, in the community’s interest to be deceptive about it? This is really deceptive, and these are the questions, “Does Facebook has the right to use anyone’s content in this way? Are we really anonymous in what I call the social age or anti-social age? And just how social is social media anyway?” Prince Ea: The average person spends four years of his life looking down at his cellphone. Kind of ironic ain’t it, how these touch screens can make us lose touch. But it’s no wonder in a world filled with iMacs, iPads and iPhones, so many "Is", so many selfies, not enough "us" and "we". See, technology has made us more selfish and separate than ever, because while it claims to connect us, connection has gotten not better. Ian R. Clayton: Well, there you have it from Prince Ea himself. It’s on target. He’s got a great way of delivering his story and big musician that comes easy, great stuff, watch it, enjoy it. I’ve also put in one of my original videos about the future of social media. The articles in there are a little chopped. I’ve summarized some of the words of wisdom from some of the leading people in the industry. So take a look at that and leave your comments. I love to hear from you. To get more information in the article, the videos, and the press release, go to marketinghotelsandtourism.com/anonymousinthesocialage, all one word. You can also put that as in between if you want, but one word will get you there and it’s a lot easy to use. So thanks for following and bye for now.

Thursday, 16 October 2014

TravelersInsights Magazine Launches New Issue on The Independent Traveler


TravelersInsights Magazine launches its latest issue of the Independent Traveler. The issue covers history, heritage, adventure and intrigue. It features the last Jacobean Sugar Plantation, St. Nicholas Abbey, with a story of lust, deceit and avarice. See the press Release:
http://newswire.net/newsroom/pr/00085574-independenttraveler.html



See the Video on Youtube https://www.youtube.com/watch?v=dUqWpj2VUxE

This is a good example of the new Brand Culture which is makings its way into travel. 

Saturday, 11 October 2014

Brand Culture is Making Its Way Into Tourism and Hotel Marketing


Leading online tourism marketing training resource MarketingHotelsandTourism.com has published an in depth look at the ever growing importance of brand culture in the marketing world and what this means to the hotel and tourism industry.
http://newswire.net/newsroom/pr/00085513-brandculture.html

Wednesday, 1 October 2014

TravelersInsight Example of Brand Culture

TravelersInsights & Natural Branding in Brand Name Culture.

In our ongoing collection of the brand-new electronic brand name culture, this is an excellent example of the trend we talked about on the new brand name society in the electronic age. The Barbados Tourism Compilation in addition to many tourist location...

TravelersInsights A Brand Culture Mag https://www.youtube.com/watch?v=dUqWpj2VUxE

What Brand Culture Means to Tourism — TechNews

What Brand Journalism and The New Brand Culture Means to Tourism Marketing — Tech News and Analysis. [caption id="attachment_1851" align="alignright" width="240"] sports sponsorship the silent brander[/caption] Public Relations (PR) professionals now outnumber journalists 4 to 1 which gives y...

Brading and Media

Tuesday, 23 September 2014

Infographic Search Engine Optimization Ranking Factors 2014 - Searchmetrics

 Infographic SEO Ranking-Factors 2014 - Google.com|Searchmetrics. Searchmetrics just launched a wonderful, entirely free of cost, infoGraphics and a report on "SEO Rank Factors 2014 - Google". Here is a summary email I just got  from Dan Brown, Editor of Newswire.net a News release solution that I use.CLICK-THROUGHT RATE Importance is Literally Off-the-Chart. Bear in mind that...

Content Marketing 2014

Monday, 22 September 2014

Digital Advertisement Spend Will Exceed TV By 2017

According to the latest research, TV advertising is losing the battle with digital, and, as more shoppers move to the digital-media, advertisers are also abandoning broadcast TV to embrace the digital delivery platform.  TELEVISION Ad investing in the USA is expected to be $36 billion in 2014 o...

Digital Ads Overtake TV

Sunday, 21 September 2014

Testing G+ Integration


My new G+ address is  https://plus.google.com/+IanRClayton

Its is a lot easier to remember and use than that long number like https://plus.google.com/u/0/110416650785933844421.

This post is mostly to test the connection with my Blogger account at http://axses-ianclayton.blogspot.com/. But I''ll share the setup with you below.

So now this post will automatically post to G+ and to Twitter. I am still looking for the setup that is automating the Blogger post to twitter. Its not twitterfeed, not IFFT, not YouTube connect (although that should not have mattered) and not G+. So am lost as to what to check next. Any idea are welcome.

Anyway I  recommend that you use your name in G+ rather than the long number. Not sure if its available to everyone, but I do think  you have to verify your account with Google first.

On your G+ Page, Place your cursor in the top left corner for the Google + main menu and then click Profile. Click the About tab, and under Links > Google+ URL, click Get URL. You will see a custom URL Google may have assigned to you. You cant change that but you can a short post-fix to make it unique to you. Ian

Test distribution


THis is just a test. checkingon distribution from blogger. My pose here are appearing on other social site and i am not sure why. Could it be something set in Blogger or maybe i have another service like Twitterfeeds (checked that, and no). Will delete this after test. But if you have any idea why this is happening or have a suggestion - love to hear from you. Thanks Ian

Friday, 19 September 2014

Trip Weekly Characteristic Tale on GoogleTravel

How you can Recover from GoogleTravel|Travel Weekly - The National Paper of the Travel Sector. Trip Weekly - The National Newspaper of the Trip Market showcases the story of just how hotels and also tourism are coping with most current relocate search marketing. Our previos articles showed how Google had actually come to be distributor and rival to tourism marketing experts. That is, it is a vendor of media room and also a rival in using that a...

TravelWeekly News

Thursday, 18 September 2014

21 Quick and also Cost-free Search Engine Optimization Tactics

21 Easy to use and also Free SEO Tactics. Apart from the normal Google Analytics and also  Web designer tools this short article will offer you some understandings into exactly what devices could aid you identify and also maximize your search engine advertising and marketing methods. Google rate understandings is on the first and also its one of the faves. It fussy and also if you try to carry out all of its recommendation you could quickly obtain overwhelmed. Yet if you have...

Free Seo Tools

Wednesday, 17 September 2014

The Death of Features & Benefits: How you can Seduce Travelers to Book

A Simple Trick to Turn Features into Benefits that Seduce travelers to Buy! - Enchanting Advertising and marketing. It is simply too simple to get perplexed with features and also advant...

Why Features & Benefits Dont Sell

Monday, 15 September 2014

The Rise of Google Tourism

As an individual deeply associated with aiding hotels, tourist drivers as well as locations develop lasting brands and also lasting direct company given that 1995, as well as before that as a resort manager way back in the sixties, I have been around to view all that has actually taken place. It began well with online search engine long prior to Google. All search engines were specifying neighborhood hotels and resorts, location authority sites as well as tourist operators in their search result...

Google Travel Now

And here what the team are thinking Now!

Tuesday, 9 September 2014

Viral Content Marketing Tactics to Get More Bookings

Jeff Bullas on Viral Content Marketing Tactic I just launched a Press Release on a article here at MHAT about what is happening with #GoogleTravel. See the Press Release on Newswire.net Here >>>>>> . See the #GoogleTravel A...

How to Make Your Conent Go Viral

Wednesday, 3 September 2014

Why Article Marketing Fails

Duplicate Content Can Kill Your Marketing

7 Content Marketing Instructions Learned from Losing approximately 200.000 Visitors a Month.

In this blog Neil shares how he lost a huge amount of business from a campaign that went bad. He also describes why and shows us what not to do when publishing and sharing your content. In this instance it happened because he allowed others to post his articles which led to a duplicate content penalty.

Duplication is much misunderstood - Many big-time experts will tell you "you just need to be sure that you do not have duplicate-content on your own website."

 It is confusing as syndication, that all media websites do, is replicate material and that seems to be ok. A press release gets copies by 100s of media websites and that is OK also. They are wrong according to Neil, and he has the proof to show that permitting your content to be replicated could destroy your marketing efforts. Check out the article for more details on Neils site

In the post Neil describes that how media site were using his material exactly as he had written it and they were crediting him linked back to his blog. The link back was nice but it is not enough - What they ought to have done is make use of a Canonical Hyperlink - see this on Wikipedia http://en.wikipedia.org/wiki/Canonical_link_element ...

MarketingHotels&Tourism

Millennials in 4 years will certainly be 60 % on our Company states Mariott

Bill Marriott: Where hotels are going as well as the brand-new Millennials. "In four years, 60 % of our business will certainly be millennials," says...

Mellenium travellers

Airbnb Goes Visual: Favours Photo over Content in Mobile

How Airbnb's redesign supports the next generation of mobile tourists - Mobile Marketer - Material. Its consistently a tradeoff when developing a Responsive Internet site for Mobile Tools and also small screen viewing. On our first version we had a headed debate over preferring content over photo. ...But that is not want works today.. With higher and faster bandwith and better computing visuals are in big time as we know from Pinteret and the other graphics first sites. And so it is with Airbnb, Read their case study for full details of why they are moving to visual platform even on mobile..

visual marketing

Monday, 1 September 2014

Barbados Tourism Encyclopedia Launches Video on People & lifestyle Barbados Holidays


Barbados Tourism Encyclopedia new video on Barbados holidays, for self catering independent minded travelers, features the distinctively charming people & lifestyles of this magical Caribbean Island.
http://newswire.net/newsroom/pr/00082011-barbadoslifestyleholidays.html

Thursday, 28 August 2014

Google Travel: Ian R Clayton Shows How it is Changing Tourism Marketing


In what may be the biggest news in tourism marketing in a decade, Google has set their sights on and some of their vast resources into dominating the travel industry. Travel expert and marketing guru Ian R. Clayton has recently tackled the subject and sha
http://newswire.net/newsroom/pr/00084755-google-travel.html

Thursday, 31 July 2014

SEO TODAY - The Demise of Organic Search Results




Latest stats and insight on why is so hard to get to page 1 if you are not an authority site.. Derived from Noble Samurai video which is linked on the YouTube Page, it covers the state of organic search today!

Wednesday, 16 July 2014

Mobile Marketing Webinar #4 Launched - Third Party Website Services and Testing


Continuing their series of acclaimed training and tips webinars for mobile marketers AXSES have recently released Mobile Design and Marketing Webinar #4 “3rd Party Services and Testing” to immediate positive feedback from marketers.
http://newswire.net/newsroom/pr/00084146-mobile-webinar4-services.html

Thursday, 10 July 2014

AXSES MobileChecklist Webinar #3 - How to Optimize Navigation on Mobile Websites


The third segment of the Mobile Checklist webinar series has debuted and it is packed with vital, action packed information regarding optimizing navigation on mobile devices and the ins and outs of mobile plug ins.
http://www.newswire.net/newsroom/pr/00084041-mobilewebinar3-navigation.html

Wednesday, 9 July 2014

OUR RESONS WHY - DS2DIO TO PEOPLE WHO LOVE DANCE...




In its helpful tips on how to increase engagement and watch time in your Youtube Videos, Google offers us the "Principles on Engagement" and show how to create our story and OUR REASON Why - Why we do what we do and why it is important.

This is best described in the beautiful video above which we have added to playlist on "Our Reason Why"

Wednesday, 2 July 2014

AXSES Launches MobileChecklist Webinar #2: How to Tailor Content for Mobile SEO


Following up on their first successful Mobile Checklist webinar AXSES releases Mobile-webinar #2 breaking down the secrets of creating winning content for mobile search engine optimization and perfect the user experience.
http://www.newswire.net/newsroom/pr/00083849-mobilewebinar3-content.html

Monday, 23 June 2014

AXSES Mobile Checklist Webinar #1: How to Use Google Analytics to Optimise Mobile Websites


Ian R. Clayton and the AXSES Mobile Marketing Team are releasing a series of FREE webinars in support of their very popular free Mobile Checklist report: The first of these webinars, now available explains how to use Google Analytics to optimize website d
http://www.newswire.net/newsroom/pr/00083551-mobilechecklistwebinar1-analytics.html

Monday, 16 June 2014

Mobile Cheacklist 3 - Mobile Website Navigation Strategies


This webinar by AXSES Team, headed by Kathy Lynn Ward, goes deep into mobile navigation strategies
- See the blog and replay at http://www.marketinghotelsandtourism.com/mobile-chaecklist-3-navigation-and-plugins/

Mobile checklist #3 Using Search & Plugins For Mobile Design




Join us on this replay as Kathy and Shelly at the AXSES Team share tips and resources and knowhow to help you create a successful mobile website and marketing campaign. In this webinar Kathy take you behind the scenes of navigation design and the tradeoffs of menues links and search option.

Shelly shares insights and resources that wil hlep find thew right plugins, test them and deploy them on your new mobile websites.

Friday, 16 May 2014

Tuesday, 13 May 2014

Poinsettia Apartments Wins Praise for Independent Holiday Living St. Lucia

Poinsettia Villa Apartments in St. Lucia has carved a niche for themselves in independent holiday living winning 5 star reviews and offering exceptional value in a self catering ocean view resort.
http://www.newswire.net/newsroom/pr/00081481-stluciaapartments4independent-travellers.html

Wednesday, 23 April 2014

Mobile Website Design & Marketing Hangout- Analytics



Here is our first Hangout. Not great audio and video and we are working on that for the next.. We are going through the free report http://checklist.travel-on-the-go.com - about 20 points in all so that could be 20 webinars like this, Be sure that you subscribe at the link above to get notice of our next hangout.

See it on YouTube - Designing Your Mobile Website

Downlaod yr free report at http://checklist.travel-on-the-go.com

Monday, 14 April 2014

Poinsettia Villa Aparment Rentals St. Lucia For independent Traveller -




Poinsettia Villa Apartments for rent in St. Lucia wins praise as top value in independent living holidays.





The Name villa-apartment coined by poinsettia describes the unique style of self catering for the discerning traveler who enjoys independence and privacy while having a spacious and comfortable living area from which to discover the simply beautiful island of Saint Lucia. As they say - Stay in comfort and holiday in style - See more at http://poinsettiaapartments.com/independant-traveller.htm

Thursday, 27 March 2014

Barbados Holidays: Self Catering for the Independent Traveller




Self Catering holidays are often overlooked for what they really represent. They are the ideal vacation for the independent minded traveler - the family, single or couple who just don't want to be part of the crowd. Discerning travellers like to do their own thing at their own time. And that includes day tripping, mingling, discovering the people and culture and stopping at local fish markets and vendors to choose fresh fish and local provisions for dinner!


In this video you will explore the island - mingle with local and buy fish from Sarge at Six Mens bay fishing village. Later enjoy dinner on your own patio under the stars is a great way to end the day! See the story on YouTube.


Check out self catering option at http://barbados.org/selfcateringholidays

Saturday, 18 January 2014

One Bedroom Caribbean Villa Rentals - St. Lucia





Video on the Nook a unique one bedroom self catering apartment-villa at the ocean front resort: Poinsettia in Vigie, St. Lucia.

Stay in comfort and holiday is style at rates is their slogan - it means you don't have to blow your budget on luxury accommodation to stay in comfort and have funds to really explore the island, do lots of adventures and activities, eat in the best restuarants, even take a sail trip to another island or the Grenadines.

This is part of the Stlucialiving video campaign for PoinsettiaApartments.com - Video carry the story of the place the people and the experience. Each villa - apartment is featured in its visual and attractive setting. Another VisualTourismMarketing Campaign.